Left Arrow Resources

Constructing Ramped Difficulty in Gameplay [2014]

18 Dec 2014

The saying is, “Build a better mousetrap and they will come.” But the reality is, if nobody has heard of your mousetrap — your game — nobody will come, no matter how enticing the cheese. And that’s where marketing comes in. Intended for game developers with little or no budget and little or no knowledge of marketing, this webinar will teach you the fundamental tools you need to market your game. You will learn how to create a solid marketing plan.

Michael (MJ) John

MJ is an industry veteran who has designed commercial video games for close to twenty years, He has a wide range of design credits, including the original Spyro the Dragon games on Playstation 1 and the PSP classic Daxter. He has consulted for Sony, 2K Games and others and is a regular speaker at conference and academic venues like GDC, DICE, USC, Carnegie Mellon, UC Santa Cruz and the University of Washington.

One Sheet for Credit Standards

SIG leaders have completed a summary of the credit...

16 Apr 2022
How to Outsource Mobile Game Development

Game development is not cheap. Creating a quality game...

11 Apr 2022
Community discussion guide for cryptocurrency, blockchain, and NFTs in games

A living record of ongoing community conversations related to...

6 Apr 2022