Gamer Segmentation Report [NPD, 2018/2019]16 Oct 2019
The 2018/2019 Gamer Segmentation Report gives a holistic picture of US gamers. It includes six unique gamer profiles based on behavioral segmentation, and it also includes platform and demographic audience profiles. The report covers participation in gaming and gaming related activities such as esports and streaming. Data for the report comes from an NPD survey of 5,000 active US gamers ages 2+ who play across mobile, console/handheld, and PC.
The mission of the International Game Developers Association (IGDA)...31 Jul 2021
Utah - Salt Lake City17 Jun 2021
This white paper dives into the best practices for...24 May 2021